How integrated marketing campaigns help higher education institutions tell their story
Three marketing strategies your institution needs to implement An integrated marketing campaign combines all aspects of marketing communications to sell [...]
Gavin™ expands in Maryland with larger digs and a new digital director
YORK, PA, March 15, 2022 – Gavin, a nationally recognized, award-winning boutique brand communications agency serving clients regionally and nationally, [...]
Top five 2022 digital marketing strategies you need to know
Learn how our team can help your organization leverage latest trends A new year means new opportunities to evolve your [...]
National Nonprofit Day: Highlighting successful marketing strategies from nonprofits
Creative ways nonprofits use marketing tactics to reach target audiences National Nonprofit Day is right around the corner. On [...]
City of Harrisburg launches new and improved website with enhanced user experience and accessibility
HARRISBURG - City residents can now enjoy a streamlined online experience on the new City of Harrisburg website (http://harrisburgpa.gov). [...]
Strategies to make search engine optimization work for you in 2021
Make the most of SEO using these five simple tips Attracting organic traffic to your website is the 21st [...]
Cookies, COVID and Communicating with Today’s Girl Scouts (with Janet Donovan)
The cookie didn’t crumble during COVID. Young female entrepreneurs adapted and embraced the virtual world. On this episode of [...]
How to Effectively Hire Through Digital Employment Campaigns
Digital Strategies Driving Increased Recruitment Results For any organization to be successful, it needs to hire the best talent [...]
Using Niche Digital Platforms to Amplify Your Message (with Santaisha Hicks and Kacey Schneider)
Traditional advertising platforms and social media outlets can help you get your campaign messaging out to a large audience. [...]
Utilizing Non-Traditional Platforms to Advance Health Care Campaign Objectives
Define specific target audiences to employ concise and accurate messaging Tracking and measuring key performance indicators (KPIs) across social [...]