Through a comprehensive digitally focused student inquiry campaign, Gavin complimented PCI’s robust public relations strategy that supports the seven PCI campuses throughout Connecticut and Massachusetts. Our approach was to shift perception of career-ready opportunities while educating target audiences about job opportunities and student success stories. Our team crafted a two-year market strategy consisting of graduate stories and a high impact visual campaign entitled, The Future I Want Now.

What We Did

Media Efforts Over 5 Years

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MEDIA HITS

over 5 years

2 Month Targeted Campaign:
The Future I want Now

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LEADS
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SOCIAL MEDIA IMPRESSIONS
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ENGAGEMENTS
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SESSIONS

(+11%) blog traffic

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